Then and Now
Over the decades, the Burberry check has seen many incarnations. The cashmere check scarf was introduced in the 1970s and has become one of our best-known accessories. The check was then used for ready-to-wear – featuring prominently in our campaigns throughout the 1980s and 1990s – and is now a registered trademark.
The Rainbow check – a colourful reimagination that celebrates the LGBTQIA+ community – was introduced in 2018.
Under the creative direction of Riccardo Tisci, the Burberry check remains our iconic house code with a new vision for the future – elevated, reworked and reconstructed throughout our collections. No matter the incarnation, it will always be a marker of our history, our craftsmanship and enduring British style.