Burberry Bespoke

Burberry Bespoke
In-store exclusive

A collection of seven individual fragrances which can truly be personalised to you. Inspired by artistry, the elements and the great British outdoors, each scent is available in either one, two or three varying concentrations, ensuring it feels completely unique to the wearer. Burberry Bespoke can only be purchased in store.

An inspiration story

The collection encapsulates a British spirit – inspired by artistry, the elements and memorable landscapes. Each fragrance is unique and individual; evoking emotions and memories.

Personalised to you

The Bespoke bottle can then be personalised with up to three monogrammed initials printed on to the front labelling, and it will be finished with your choice of leather ribbon – selected from 16 complementary Burberry shades.

The perfumer

Burberry Bespoke has been created by renowned perfumer Francis Kurkdjian, under the creative direction of Christopher Bailey. An award-winning master of fragrance creation for over 20 years, Francis is one of the most highly regarded noses in the industry having developed some of the world’s best-loved and acclaimed scents, including the My Burberry collection.

‘The idea of the collection came up at the very beginning of my collaboration with Christopher, and it went through many different creative stages and ideas. We knew it had to be a narrative, created with a free spirit and no limit or boundaries.’

Francis Kurkdjian

Discover the scents

Discover the scents

Find a store

Find a store